Features and Benefits of Social Networking Websites
Most social networking websites are supported by paid advertisements that appear on member pages. Because of this, most social networking websites do not carry membership charges and offer free services to all users. What does that mean? The features and benefits of social networking websites are available to companies with any budget!
Share
- Feature: Personal profiles. Create and
customize a profile with certain content such as name, location, interests, website links, and more.
- Benefit: Share your story, success, services and products with the community on your social networking website.

Show
- Feature: Personal user image. Upload a user image to represent you on the social networking website.
- Benefit: The social community can put a face with your name, and come to recognize you based on your familiar avatar.

Socialize
- Feature: Communicate with text-based comments. Many social networks allow you to communicate with friends either by private e-mail-like correspondence, public message board-like posts, or both.
- Benefit: Stay in touch with contacts, reach out to new people, and show the community you care about company-to-client communication!

The Goal of Social Networking Websites
Social networking websites are designed to allow members to connect and communicate with one another - so features of these sites foster interaction, activity, and of course, community.
Now that you understand the features and benefits of social networking, learn more about the types of social networking websites on the Internet.