eBook

Definition: An eBook or e-Book is a digital media kit businesses may compile that outlines their company history, objectives, and testimonials.

eBooks may also explain a service or product. They can include examples of previous projects, business cards, demo worksheets, corporate videos, or other criteria.

eBooks are often posted as a PDF download on a company website so that visitors can get a feel for what the business is all about. By distributing eBook out to customers, prospective clients, company partners, or online magazines/news organizations, companies can get exposure and recognition for their work.

See also eMarketing.