Blog Entries for November 29, 2011

By Mary Manzo, Posted in Power of Social Media

In the past year most major airlines have made the initiative to take off on social media, launching a variety of social efforts to connect with their fliers. In lieu of the recent news about American Airlines, the importance of social media to the aviation industry is more apparent now than ever. For anyone that is still questioning the power of monitoring social media, take a look at American Airlines. It was announced in October that based on Amplicate's social media analytics report that American Airl... read more.

• November 29, 2011
• 0 Comments

By Yfran Garcia, Posted in Power of Social Media

    The largest retailers in the World embraced Black Friday by offering generous price reductions on popular consumer items. But with the prime players in the industry shattering sales records, what about the relatively small mom-and-pop shops down the street? Although it was very difficult for small businesses to match the Black Friday sales of larger businesses, the 2nd annual Small Business Saturday was largely in effect. What is Small Business Saturday? Small Business Saturday is fairly... read more.

• November 29, 2011
• 3 Comments