By Natalie Contreras, Posted in Blogging

Now that Thanksgiving has passed - it's time for Christmas. The end of the year is a great time to revamp the marketing efforts of your company and include the holidays into your social media campaigns. The Holidays are all about coming together - uniting with friends and family while sharing traditions and building memories.  Holiday Offers. Offer a discount code to your fans on Facebook, a Groupon or Living Social Deal, free shipping, or what have you. Society is shopping more than ever dur... read more.

By Kelsey Kistle, Posted in e-Commerce / Product Sales

All of you who own a business LISTEN UP! Today marks a very important day for your business. This hectic, well known, but very potentially profitable day is known as Cyber Monday. Sure, everyone has heard of Cyber Monday, but have you thought about what this day can do for your business? To start, here are a few ideas you can implement this Cyber Monday for your business. Discounting Discounts and sales on Cyber Monday are what will attract your consumers. It is important to have a discount or sale... read more.

By Jason Tezgerevski, Posted in In the News

Although Thanksgiving has not even passed yet, seasoned Black Friday shoppers are aware that they should be well prepared for the one day sale madness. Many retailers are expecting a successful turnout for this year's Black Friday, especially since our smart phones offer tons of apps that can keep us informed of sales near your location, what time the sales begin, and even offering product reviews. Big-box retailers are setting up their stores in ways that will be beneficial to their customers who utilize... read more.

By Rania Eldekki, Posted in e-Marketing Success

SearchLove Boston 2012 Hudson Horizons recently had the pleasure of attending SearchLove, a conference hosted by Distilled, in Boston. The conference taught us many strategies we're excited to implement, introduced us to some great new friends and inspired us to do better things in the marketing world.  Colleagues Chris Keenan, Yfran Garcia and I were so inspired after the conference that we decided to create a video testimonial for Distilled to show just how 'In Love with SearchLove' we were. Click... read more.

By Kelsey Kistle, Posted in Video Marketing

Just when you thought YouTube was at its prime, it strikes again! YouTube has made a large move which can make advertising on YouTube have a greater effect on your business.As of right now, in the United States, the YouTube app is available to over 400 million devices. These devices include ALL major gaming platforms in the United States, such as Xbox, Playstation 3 and Wii. YouTube has also announced its soon-to-be partnership with the Wii U. But back to the Wii device, as people are sitting on their couch... read more.

By Kelsey Kistle, Posted in Business Blogging

Many have the desire to be viewed as someone who is knowledgeable about a particular topic, and hope to be perceived as someone who is credible. Writing is a great way to express an array of thoughts, because you have the ability to share your passions, expertise and overall thoughts. However, there is not just one way to become a master at viral writing. Simply writing your feelings and emotions is only a start and is not enough on its own to make your work stand out amongst others. Your ultimate goal shou... read more.

By Natalie Contreras, Posted in Social Networking Websites

Pinterest has rolled out a new feature for "pinners" which allows them to create up to 3 top-secret boards. These boards will only been seen by the pinner themselves and those who they choose to invite to see the boards.  Pinterest stated via their blog that Secret Boards was the most sought after feature by long-time Pinterest users. Secret Boards are now available to Pintrest users; perfect for the holiday season.  Pinners can use Secret Boards as a holiday shopping list or f... read more.

By Kelsey Kistle, Posted in e-Marketing

There are many business terms that people have heard about, but do not fully understand. Internet marketing, also known as e-marketing, may be one of these terms. E-marketing includes numerous tactics that will help improve and expand your business such as search engine optimization (SEO), newsletter and email marketing, content development and more. E-Marketing can easily generate more sales for your business. This sounds easy enough, but what exactly does it take? Here are five ideas to better your inter... read more.

By Natalie Contreras, Posted in Twitter

Hashtags have become the craze especially on Twitter and Instagram. Users are becoming more hashtag friendly, adding dozens of hashtags to tweets and Instagram images. Hashtag abuse is all over social media from unnecessarily long hashtags to hash-tagging every word. Even if it's one hashtag or thirty there are a few unwritten rules to keep in mind when using them. Hashtags on Facebook. This is frustrating especially to those avid Twitter and Instagram users. Hashtags on Facebook don't do anything. Fa... read more.

By Jason Tezgerevski, Posted in Social Networking Websites

LinkedIn has recently announced theri newly designed member profile pages. The company decided to add new features to the profile pages of their members in hopes of increasing the total amount of time spent on the professional networking website.The networking platform is used by 175 million+ users who utilize the site for networking with other industry professionals and job seeking. If your profile still looks the same, the new and improved LinkedIn profile should be coming your way soon! The c... read more.

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