By Jason Tezgerevski, Posted in Social Media Marketing

Retweet this blog if you have a Twitter account! “Like & Share” this page on your Facebook. Chances are that you are currently using one or more social network and have become accustomed to the dos and don’ts of each one, such as: don’t use hashtags on Facebook, don’t slam people in your blog, etc. But many social media users have been skeptical about using proper LinkedIn etiquette. LinkedIn is a perplexing mix of social and professional which is a complicated mix that c... read more.

• September 28, 2012
• 2 Comments

By Jason Tezgerevski, Posted in Gadgets and Technology

Last week, Apple released their latest mobile operating system, iOS 6. One feature that has received a large amount of criticism from competitors and even some long time Apple users has been a new mapping module developed by Apple itself – a replacement for what Google has been supplying on the iPhone since its debut in 2007. The decision to switchover was not due to user demand, but a case of corporate politics. While many iPhone owners may have loved Google Maps, Apple had no love for Google. The bi... read more.

• September 26, 2012
• 0 Comments

By Kelsey Kistle, Posted in Corporate Branding

  Before making a product, one must think about his or her target market. Your target market is the only reason you are making money! Therefore it is important to know your target market and work for them. This is usually easier said than done. However, if you follow the steps below, the process will be a piece of cake! Understand Your Target Market The first step of the process is to understand your target market. This includes knowing their demographics and psychographics. Whoa, what does that e... read more.

• September 26, 2012
• 1 Comments

By Natalie Contreras, Posted in Blogging

"Write drunk; edit sober." - Ernest Hemingway Developing your blog-writing skills is a slow process. Work on your technique continuously and your work will attract readers. Take in readers critiques for they know best how well you are passing on your thoughts. Neglecting the editing aspect of blog-writing will deter your readers from your blog.  Here are the reasons why writers need to edit and how to edit your blog articles. Let's start at the basis of why writers need to edit. Inspirati... read more.

• September 25, 2012
• 0 Comments

By Jason Tezgerevski, Posted in Email Marketing

I find it amusing that in this day and age, some companies and individuals who hold well respected positions within their field have still not realized how important sending professional e-mails are. If you or your company is able to professionally handle e-mail, it will be recognized. E-mail is an essential part of modern day communication. A company should implement etiquette rules for: professionalism, efficiency, and protection. The list of dos and don’ts when sending e-mails has grown further t... read more.

• September 24, 2012
• 4 Comments

By Kelsey Kistle, Posted in Gadgets and Technology

Oh yes my friends, this is a serious question! Try to go one day without using the internet. That means no cell phone 3G usage, no emails, no checking your social networks, aka Facebook, Linkedin etc, or even checking out your company website. This will be hard on your business. Just imagine, you are sitting in your office working on a project for your company, when all of a sudden your internet goes out. You frantically push every button possible on your laptop, turning the computer upside-down looking fo... read more.

• September 21, 2012
• 0 Comments

By Jason Tezgerevski, Posted in Web Design

Differentiate Your Website At Hudson Horizons, we have been designing award winning websites since 2003. We truly believe that every website needs and deserves a professionally done layout that’s not only visually appealing, but complementary to the company’s specific brand and marketing objectives. Good website design is extremely important, because your businesses website is a reflection on the brand. Upon a user’s initial visit to your website, your goal should be to impress them wit... read more.

• September 20, 2012
• 4 Comments

By Kelsey Kistle, Posted in Social Media Marketing

  Before getting into the fun facts about how LinkedIn is a great tool to help grow your business, you must first establish an understanding as to what Linkedin is. And for all of you visual learners, here is a video to help you understand more about LinkedIn.  LinkedIn is a professional networking site which was founded by Reid Hoffman in 2002. The site currently has over 175 million members in approximately 200 countries and territories. This fact here, folks, leads to the first reason to get... read more.

• September 20, 2012
• 0 Comments

By Jason Tezgerevski, Posted in Facebook

Facebook ads are an great way for your company or website to reach its target market. Before you go ahead and create a Facebook ad for your company, the first thing that you should do is establish a goal for the particular ad. The goal of your Facebook ad can be to gain more likes or acquire new shares from posts on your Facebook Fan Page. Once your goal is established, it will allow you to create the ad so that it is specifically geared to meet your overall goal. It is very simple to create ads that... read more.

• September 19, 2012
• 2 Comments

By Jason Tezgerevski, Posted in In the News

What is Occupy Wall Street? Occupy Wall Street is a protest movement which began on September 17th, 2011 in Zuccotti Park, located in New York City’s Wall Street financial district. The main issues that the activists protest against are social and economic inequality, as well as what they perceive to be greed of employees who work in the financial district of New York. Occupy Wall Street activists call themselves the 99% which addresses the growing income inequality as well as wealth distribution w... read more.

• September 18, 2012
• 0 Comments