Articles Tagged - facebook

By Lauren Bozzi, Posted in Online Reputation Management

If you’re a business owner establishing a presence online, it’s likely you’ve heard the buzzwords: reputation management, online brand management, ect. While the Internet is quite possibly the most effective marketing tool, it can also be detrimental without proper reputation management. At Hudson Horizons we provide brand reputation management to a variety of clients, helping them maintain a positive image across the Web.Here are three tips to managing your brand online:Social Media: Soci... read more.

• April 10, 2013
• 0 Comments

By Matt Guzio, Posted in Facebook

Facebook users are exposed to a wide range of content on a daily basis. Sometimes the content is interesting and compelling, and other times it's downright offensive. Everyone has a few Facebook friends whose posts make you scratch your head and ask: "why?" Regardless of what your friends post online, it's important that you try to be as professional as possible when using Facebook. If you're unsure what you shouldn't post online, here are five things to avoid posting on Facebook. Inappropriate or tastel... read more.

• March 19, 2013
• 0 Comments

By Matt Guzio, Posted in Facebook

Today, March 7, 2013, Facebook announced at its headquarters in Menlo Park, California that they were making major changes on the design of their newsfeed, which was introduced in 2006.  Mark Zuckerburg first took the floor and addressed the crowd about the current situation of Facebook and how its design is flawed to the current way people use it today. It has moved from mostly text to visual content moving from 20% visual in 2006 to over 50% today. Zuckerburg then took a step back and revealed the n... read more.

• March 07, 2013
• 0 Comments

By Matt Guzio, Posted in Instagram

When the news broke that Instagram was changing its terms of service, many users were upset about it. These changes meant that Instagram had commercial rights to user accounts and photos which meant that they can use your intellectual property without permission. This seemed unwarranted and a bit scary to everyday Instagram lovers. Since Instagram made that announcement they have backed away from the ambiguous wording of it and claimed they would modify specific parts of the terms of service so users would... read more.

• February 14, 2013
• 1 Comments

By Matt Guzio, Posted in Facebook

With the popularity of social media in today's world, many businesses are turning to the internet as a strategy to optimize and improve one's business. A site that is extremely popular with businesses is Facebook; it offers businesses a chance to make a personal fan page where they can communicate directly with their fan base and followers instantly, build relationships with consumers, and boost sales and output, something that was not possible a short time ago. Facebook perhaps has one of the most powerfu... read more.

• February 13, 2013
• 0 Comments

By Matt Guzio, Posted in Social Media Marketing

In an era where things seem to be changing with every tick of the clock, businesses both large and small have a multitude of mediums where a company can advertise and market their brand to potential consumers. Some of these mediums that can be used are traditional ones such as flyers, billboards, television commercials, and radio; but these strategies can be rather expensive for many companies to produce. There is an array of different ways a business can market its name publically using inexpensive techni... read more.

• February 12, 2013
• 2 Comments

By Jason Tezgerevski, Posted in Facebook

Was your Facebook or Instagram recently locked? Many users experienced these instances and believed that their accounts were disabled because of a possible hack. Turns out, Instagram's updated privacy policy may be to blame, which was implemented on January 19th. Members were asked to validate their identity by showing a form of photo ID. The requests for photo ID's should only occur under suspicious activity or multiple red flag's. This new validation strategy can easily seem shady, but I believe that it... read more.

• January 28, 2013
• 2 Comments

By Lauren Bozzi, Posted in Social Media Marketing

In 2012 we saw the growth of social media marketing, and 2013 shows no sign of slowing down. As we progress with new technological advances and innovations, we must tailor our marketing strategies as well. Make this year your most successful by making sure your marketing tactics are up-to-date. Here are three ways to improve your social media marketing strategy in 2013: Decide on clear goals: The most important part of any project is establishing goals, especially when looking to effectively market a pr... read more.

• January 08, 2013
• 1 Comments

By Kelsey Kistle, Posted in e-Commerce / Product Sales

All of you who own a business LISTEN UP! Today marks a very important day for your business. This hectic, well known, but very potentially profitable day is known as Cyber Monday. Sure, everyone has heard of Cyber Monday, but have you thought about what this day can do for your business? To start, here are a few ideas you can implement this Cyber Monday for your business. Discounting Discounts and sales on Cyber Monday are what will attract your consumers. It is important to have a discount or sale... read more.

• November 26, 2012
• 0 Comments

By Natalie Contreras, Posted in Twitter

Hashtags have become the craze especially on Twitter and Instagram. Users are becoming more hashtag friendly, adding dozens of hashtags to tweets and Instagram images. Hashtag abuse is all over social media from unnecessarily long hashtags to hash-tagging every word. Even if it's one hashtag or thirty there are a few unwritten rules to keep in mind when using them. Hashtags on Facebook. This is frustrating especially to those avid Twitter and Instagram users. Hashtags on Facebook don't do anything. Fa... read more.

• November 09, 2012
• 1 Comments