Articles Tagged - google

By Jason Tezgerevski, Posted in YouTube

Can YouTube videos increase your visibility on search engines? In many cases, the answer is yes. There are a variety of ways that a compelling YouTube video can make it easier for people to find your company online. How does a video on YouTube help your company increase its visibility? Each Video Can Be Indexed On GoogleAny video that you place on YouTube can be indexed and included in search engine results. Therefore, if you have a description that is SEO friendly, those who are searching for what your com... read more.

By Derek Whitney, Posted in Search Engine News

How Google+ Can Impact Your SEO & BusinessA current hot topic in the SEO world is undoubtedly Google+. If you think Google+ is just another social network, you’re mistaken! Research has proven that Google+ can increase your online presence both socially and organically. Below are few ways Google+ can impact your SEO & Business collectively.Organic Business GrowthA recent study conducted by Jeffalytics, aimed to test whether or not Google+ actually had an impact on search engine results. During... read more.

By Lauren Bozzi, Posted in SEO for Dummies

Search Engine Optimization, otherwise called SEO, was first utilized in the mid 1990’s, and has managed to confuse and boggle Internet users and Web professionals ever since. It was the “Wild West” age of the Internet and with new sites and information springing up daily, search engines needed to improve functionality. Internet users needed a way to find the specific information they were looking for, thus came the establishment of search engine optimization.The Internet is inundated with... read more.

By Derek Whitney, Posted in Search Engine News

There are two words that make every Search Engine Optimizer’s stomach turn: Google Update. A new update means that every SEO must check all their back links, making sure they are properly built. Because Google is rolling out a huge update sometime this year, I decided to write an article about all of the major Google updates and give some predications for the upcoming one!Panda Algorithm UpdateOne of the first major updates Google released was the Panda update on February 23, 2011. There were some upd... read more.

By Jason Tezgerevski, Posted in SEO for Dummies

With each new Google update that comes along, it is important to rethink your SEO efforts targeted for ecommerce websites. The overall focus of your marketing strategy should respect Google’s most recent algorithm update and possibly focus away from direct SEO. Below are seven ways to ensure your company remains current and offers a pleasing user experience.1. Diversify LinksAccording to SEOMoz one of the most important things to do this year is to diversify your anchor text. You don't want to focus o... read more.

By Derek Whitney, Posted in SEO for Dummies

If you’re new to the SEO, chances are you have probably never heard about the different types of SEO hats. I remember hearing about this for the first time and immediately feeling confused about hats being associated with search engine optimization. My initial thoughts were that all SEO strategies were the same and everyone was required to abide by the same Google rules. Shortly after, I discovered white, grey and black SEO’s and how they could be utilized to enhance search engine rankings.White... read more.

By Derek Whitney, Posted in Search Engine Optimization

Many companies can make the mistake of forgetting about on-site content once they see positive results from their SEO and social media efforts. Conversion is king, and you should aim to convert web visitors into clients. If you have been experiencing an unusually high bounce rate on your site, it is time to implement a new strategy. Analyze your website as a whole and assess what can be done to enhance user-experience. User Experience is the process of making a website easier to use and navigate through.... read more.

By Derek Whitney, Posted in SEO in New Jersey

Often times, the average person is curious to find our more information about Search Engine Optimization (SEO). Let’s face it, SEO can be a bit confusing to understand and leave potential clients with a few burning questions. I decided to address a few of the most common concerns/questions that most have about SEO. Does Social Media Help SEO? There is currently no correlation with SEO and Social Media. The only way social media can help SEO is if you were logged into Google+ and searched for pizza... read more.

By Derek Whitney, Posted in SEO for Dummies

One of the toughest concepts to grasp in the Search Engine Optimization (SEO) world are the constant changes. Google updates its search engine hundreds of times throughout the year. Things that might have worked yesterday, may not work today for those in the SEO industry. Stay active by reading blogs from the highest respected websites and pay attention to what the latest Google updates entail. Here are the top five SEO strategies that you should avoid! 5. Not Thinking About the User Experience Placing... read more.

By Derek Whitney, Posted in SEO for Dummies

When looking back to 2012, there have been a lot of changes for SEO. Google has a tendency to keep SEO experts on the edge of their seat by releasing updates such as: The Penguin Algorithm Update, Exact Match Domain along with other massive panda updates. With the introductions of new updates on a regular basis, the search engine giant has allowed us to not get overly comfortable performing the same old SEO strategies. Listed below are a few strategies to practice if you or your business is looking to rank... read more.

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