Samantha Pena

May 21, 2015

Have you been seeing a fluctuation in your keyword rankings over the last month? You’re not alone.  Google announced just two days ago that they’ve been making changes to their search algorithm – and already, it’s been impact...

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Samantha Pena

May 14, 2015

One of the biggest struggles for any local business is how to get more visibility on search in order to get people to visit their storefront or give them a call. Now for the most part, the problem stems from not having a good SEO strategy in place - after...

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Samantha Pena

April 06, 2015

It’s not long now until Google changes their algorithm (again) to better accommodate the surge in mobile search that has occurred within the last couple of years. Is your website ready for the update?   Here are 5 things we know about Google&r...

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Samantha Pena

March 19, 2015

Imagine this scenario. You're about to open up shop for the day and you (happily) discover that there are 100 people already standing outside your storefront, eager to buy your products. You open your doors, thinking it's gonna be a great day. However, a...

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Samantha Pena

March 02, 2015

Over the last couple of months, Google has been dropping hints left and right about the overwhelming need and importance for sites to be mobile-friendly. From noting which sites are “mobile-friendly” on mobile searches to sending messages to...

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Samantha Pena

February 27, 2015

If you're reading this blog, you probably already know why your business needs a Google+ page, so there's no need to rehash that topic. Instead, let's talk about how to leave reviews on Google business pages.  Whether you directly ask...

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Samantha Pena

February 26, 2015

These days, it’s pretty much a no-brainer for businesses to claim – at the very least – a Facebook, Twitter, and/or LinkedIn company page. A strong social media presence can not only help build your brand but may also start affecting you...

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Samantha Pena

February 19, 2015

So you’re in the market for a new website – or you have a website and you’re wondering what to do with it.  How do you know a) what makes a website great and b) how to use your website to get more leads and customers? It’s tr...

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Caitlyn Kneafsey

February 17, 2015

Since launching in 2010, Instagram has grown into one of the leading social media platforms. With over 300 million active users, as well as 70 million photos and videos shared daily, the app has an immense amount of potential for brands. Instagram for Bu...

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Samantha Pena

February 13, 2015

What if I told you that tweets will now start appearing directly on Google’s search results page? Well hang on to your hats, ladies and gents, because just this week, Google announced that they’re partnering with Twitter to do just that. Now...

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